Brand Toolkit

Brand Essentials

Quick Start

Get the most essential brand elements for TU faculty and staff.

From email signatures to presentation backgrounds, access the brand basics you need to infuse TU’s identity into your everyday work.

Gold leaves in front of Towson University
Fonts

Fonts

Say it with type. Add TU’s core fonts to your desktop and you’ll bring branded style to every one of your words. With a variety of weights and options, you can build text with or without serifs to meet all of your basic desktop needs. Proxima Nova and Kandal typefaces are ready to do the branding for you.

Email Signatures

Email Signatures

Add a bit of brand to every message you send. Use the email signature generator to apply the university brand to each of your electronic communications. The email signature template should be used by all faculty and staff and should not be altered to remain consistent across divisions and departments.

Powerpoint

Powerpoint

Take your next presentation to the next level. A variety of branded Powerpoint templates are available for download direct to your desktop. Choose from different layout sizes or different background colors to strike just the right tone with your audience.

Stationery

Stationery

Electronic stationery files are here to help. Save paper and time by creating with digital letterhead. Use it for important correspondence or for everyday communications. Whatever your purpose, these stationery designs will make all your documents officially TU.

Brand Transition

What else needs to change?

Consult the brand transition page for help with planning updates to your team’s other branded materials. Use the checklist and recommended timeline to build your strategy and ensure a successful brand transition.

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